Monday, December 10, 2007

Defining Corporate Communication

Terdapat beberapa pengertian tentang Corporate Communication dari para ahli, untuk mencari acuan dasarnya, penulis mengambil definisi CorpComm dibawah ini :

Corporate communications is the process of facilitating information and knowledge exchanges with internal and key external groups and individuals that have a direct relationship with an enterprise. It is concerned with internal communications management from the standpoint of sharing knowledge and decisions from the enterprise with employees, suppliers, investors and partners. ( From Wikipedia)

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